WWW Retrospective: Worked Well, Kinda Worked, Didn't Work
January 30, 2025
RetroFlow Team
The RetroFlow team builds free retrospective tools and writes practical guides for agile teams. We have helped thousands of teams run better retros.
The WWW retrospective (Worked Well, Kinda Worked, Didn’t Work) introduces a nuanced middle ground that many retrospective formats lack. Instead of forcing items into binary “good” or “bad” categories, this format acknowledges that many things partially work—creating opportunities for refinement rather than wholesale change.
If your team finds themselves debating whether something belongs in the positive or negative column, the WWW format provides the nuance you need.
What Is the WWW Retrospective?
The WWW retrospective uses three categories with clear gradations:
| Category | Symbol | What It Captures |
|---|---|---|
| Worked Well ✅ | Green | Things to keep doing |
| Kinda Worked 🟡 | Yellow | Things that need adjustment |
| Didn’t Work ❌ | Red | Things to stop or fix |
The “Kinda Worked” category is what makes this format special—it captures practices that showed promise but need refinement.
Why the WWW Format Works
The Power of the Middle Ground
Most retrospective formats force binary choices:
- Good vs. bad
- Keep vs. stop
- Positive vs. negative
Reality is more nuanced. The WWW format acknowledges:
- Partial successes that could become full successes
- Good intentions with imperfect execution
- New practices still finding their footing
- Context-dependent things that work sometimes
Encourages Experimentation
The “Kinda Worked” category:
- Reduces fear of trying new things
- Creates space for iteration
- Acknowledges learning curves
- Prevents premature abandonment of good ideas
Simple Yet Effective
The WWW format is:
- Easy to understand and explain
- Quick to set up
- Intuitive for team members
- Suitable for any experience level
The WWW Categories Explained
Worked Well ✅ — Keep Doing
The Worked Well category captures things that should continue unchanged.
What belongs here:
- Effective practices to maintain
- Successful experiments to adopt
- Team wins to celebrate
- Processes that delivered value
Examples:
- “Daily standups at 9:30 AM—everyone attends and they’re focused”
- “Pair programming on complex features”
- “Sprint planning with story mapping”
- “Clear Definition of Done prevented scope creep”
- “New deployment checklist caught issues”
The standard: Items here should be things you’d confidently recommend to another team.
Prompts:
- What should we definitely keep doing?
- What worked exactly as intended?
- What made you feel productive this sprint?
Kinda Worked 🟡 — Needs Adjustment
The Kinda Worked category captures things with potential that need refinement.
What belongs here:
- Practices that worked in some situations but not others
- New things with promise but rough edges
- Good ideas with imperfect implementation
- Processes that achieved partial results
Examples:
- “Code review process—good for quality but taking too long”
- “Slack channel for async standups—worked for remote folks but local team forgot to post”
- “Two-week sprints—better than one week but still feel rushed at the end”
- “New testing framework—powerful but learning curve is steep”
- “Daily demos—valuable but attendance is inconsistent”
The standard: Items here show promise but aren’t ready for “Worked Well” status yet.
Prompts:
- What almost worked?
- What had good intentions but poor execution?
- What shows promise but needs tuning?
- What worked sometimes but not always?
Didn’t Work ❌ — Stop or Fix
The Didn’t Work category captures things that failed or caused problems.
What belongs here:
- Practices to stop
- Experiments that failed
- Processes causing friction
- Things making work harder
Examples:
- “Afternoon standups—conflicted with focus time”
- “Feature branch that lived too long—merge was painful”
- “Skipping code reviews when rushed—caused production bugs”
- “Estimation in hours—took forever and wasn’t accurate anyway”
- “Group email threads for decisions—important info got lost”
The standard: Items here should clearly be stopped or significantly changed.
Prompts:
- What should we stop doing immediately?
- What made work harder than necessary?
- What experiment clearly failed?
- What caused frustration this sprint?
When to Use the WWW Retrospective
| Situation | Why WWW Works |
|---|---|
| Teams experimenting with new practices | ”Kinda Worked” captures learning phase |
| Nuanced discussions needed | Three categories allow more precision |
| Teams fatigued by black/white retros | Middle ground feels more realistic |
| Process improvement focus | Clear action implications per category |
| Mixed experience teams | Simple enough for all levels |
| Regular sprint retrospectives | Works well for routine use |
When to Choose Other Formats
- Need specific actions: Use DAKI or Starfish
- Emotional processing: Use Mad Sad Glad
- Future-focused: Use Futurespective
- Visual learners: Use Sailboat or Hot Air Balloon
How to Run a WWW Retrospective
Before the Meeting
Preparation:
- Schedule 30-45 minutes
- Prepare board with three columns
- Use traffic light colors (green/yellow/red)
- Review previous retrospective action items
- Consider what experiments were tried this sprint
Step-by-Step Facilitation
Step 1: Set the Stage (3 minutes)
Introduce the format:
“Today we’re using the WWW format. We’ll sort our experiences into three categories:
- ✅ Worked Well — Things to keep doing as-is
- 🟡 Kinda Worked — Things that show promise but need adjustment
- ❌ Didn’t Work — Things to stop or significantly change
The ‘Kinda Worked’ category is for things that aren’t quite ready for either extreme.”
Clarify the middle category: “If you’re debating where something goes, ‘Kinda Worked’ is probably right.”
Step 2: Silent Brainstorming (7 minutes)
Have team members add items to each column:
- One idea per sticky note
- Place in appropriate column
- It’s okay to have more items in one column than others
Facilitator tip: Remind team that “Kinda Worked” items are valuable—they represent opportunities for improvement.
💡 RetroFlow makes retrospective setup easy—free, no signup required.
Step 3: Share and Discuss (15-20 minutes)
Go through each column:
Recommended order:
- Worked Well — Start positive, celebrate wins
- Kinda Worked — Most discussion happens here
- Didn’t Work — Address problems
For “Worked Well” items:
- Brief acknowledgment
- Note if we should share with other teams
- Confirm it should continue
For “Kinda Worked” items:
- Author explains what worked and what didn’t
- Group discusses: “What would make this fully work?”
- Identify specific adjustments needed
For “Didn’t Work” items:
- Author explains the issue
- Group discusses: “Stop entirely or try differently?”
- Avoid blame, focus on learning
Step 4: Prioritize (5 minutes)
Use dot voting focusing on:
- “Kinda Worked” items with highest improvement potential
- “Didn’t Work” items causing the most pain
Step 5: Create Action Items (5-10 minutes)
Different actions for each category:
| Category | Item | Action |
|---|---|---|
| Worked Well | Daily standups at 9:30 | Document in team charter |
| Kinda Worked | Code reviews taking too long | Implement 24-hour SLA, use smaller PRs |
| Didn’t Work | Afternoon standups | Move back to morning; try 9:15 |
Action framework:
- Worked Well: How do we maintain or share this?
- Kinda Worked: What specific adjustment do we try?
- Didn’t Work: Stop entirely or propose alternative?
Step 6: Close (2 minutes)
- Summarize action items
- Thank the team
- Note any items to revisit next sprint
WWW Retrospective Template
┌──────────────────────────────────────────────────────────────────────┐
│ WWW RETROSPECTIVE │
├────────────────────┬────────────────────┬────────────────────────────┤
│ ✅ WORKED WELL │ 🟡 KINDA WORKED │ ❌ DIDN'T WORK │
│ │ │ │
│ Keep doing │ Needs adjustment │ Stop or fix │
│ │ │ │
│ │ │ │
│ │ │ │
│ │ │ │
│ │ │ │
│ │ │ │
│ │ │ │
│ │ │ │
└────────────────────┴────────────────────┴────────────────────────────┘
Traffic Light Visual
For a more visual approach:
┌─────────┐
│ ✅ │ WORKED WELL
│ GREEN │ → Keep as-is
└─────────┘
│
┌─────────┐
│ 🟡 │ KINDA WORKED
│ YELLOW │ → Adjust & try again
└─────────┘
│
┌─────────┐
│ ❌ │ DIDN'T WORK
│ RED │ → Stop or change
└─────────┘
Sample Items for Each Category
Worked Well Examples
- Sprint planning sessions are well-facilitated
- Daily async standups in Slack
- Automated testing catching regressions
- Sprint backlog was right-sized
- Product owner available for questions
Kinda Worked Examples
- Pair programming—valuable but hard to schedule
- New branching strategy—cleaner but learning curve
- Weekly team demos—good content but low attendance
- Estimation poker—fun but still inaccurate
- Documentation in Notion—organized but not updated
Didn’t Work Examples
- Multitasking on three features at once
- Long-lived feature branches
- Skipping retrospective action item follow-up
- Evening deployments
- Synchronous meetings for status updates
For discussion prompts that pair well with this format, see our retrospective questions guide.
Tips for Facilitating WWW
Embrace the Middle Ground
The “Kinda Worked” category is the heart of this format:
- Don’t rush through it—most actionable items live here
- Ask “What would make this fully work?”
- Use it to rescue good ideas with poor execution
- Recognize that new practices often start here
Use Color Coding
Traffic light colors make the format intuitive:
- Green sticky notes for Worked Well
- Yellow sticky notes for Kinda Worked
- Red sticky notes for Didn’t Work
Watch for Overcrowded Columns
If “Worked Well” is empty:
- Team might be too self-critical
- Prompt: “What got us through this sprint?”
If “Kinda Worked” is empty:
- Team might be thinking too binary
- Prompt: “What almost worked?”
If “Didn’t Work” is empty:
- Team might be avoiding hard topics
- Check psychological safety
Connect to Experiments
Reference previous retrospective actions:
- “We tried X last sprint—where does it land?”
- Items in “Kinda Worked” become next sprint’s experiments
- Track progression from Didn’t Work → Kinda Worked → Worked Well
Variations on WWW
WWW + Actions
Add a fourth column for immediate actions:
| Worked Well | Kinda Worked | Didn’t Work | Actions |
|---|---|---|---|
| Items | Items | Items | Commitments |
Percentage WWW
Add percentage indicators:
- “90% Worked Well” (almost perfect)
- “50% Kinda Worked” (real mixed results)
- “20% Kinda Worked” (barely worked)
WWW with Root Causes
For “Didn’t Work” items, add “Why?” exploration:
- What didn’t work?
- Why didn’t it work?
- What should we try instead?
Common Mistakes to Avoid
Mistake 1: Ignoring “Kinda Worked”
Problem: Rushing through the middle category Fix: Spend the most time here—these are your improvement opportunities
Mistake 2: Binary Thinking
Problem: Everything lands in Worked Well or Didn’t Work Fix: Actively prompt for “What almost worked?”
Mistake 3: No Specific Adjustments
Problem: “Kinda Worked” items stay vague Fix: For each, define exactly what adjustment to try
Mistake 4: Celebrating Too Soon
Problem: Moving items to “Worked Well” after one success Fix: Require consistent success before graduating items
Related Formats
If your team likes WWW, also try:
- Start Stop Continue — Similar simplicity, binary categories
- DAKI — Drop, Add, Keep, Improve for action focus
- Plus Delta — Two categories with change focus
- 4Ls — Liked, Learned, Lacked, Longed For
See all options in our sprint retrospective formats guide.
Try This Format in RetroFlow
RetroFlow has a built-in WWW template. Here’s why teams pick it:
- ✅ Anonymous input for honest feedback
- ✅ Built-in voting to prioritize what matters
- ✅ Completely free — no signup required
Summary
The WWW retrospective uses three categories:
- ✅ Worked Well — Keep doing
- 🟡 Kinda Worked — Needs adjustment
- ❌ Didn’t Work — Stop or fix
The “Kinda Worked” category is what makes this format special—it captures practices showing promise that need refinement. This nuanced approach helps teams iterate on good ideas rather than abandoning them prematurely.
Run it in 30-45 minutes with focus on the middle category where most improvement opportunities live.
You Might Also Like
- Sprint Retrospective Formats Guide - 30+ formats
- Start Stop Continue Retrospective - Similar simplicity
- DAKI Retrospective - Action-focused alternative
- How to Facilitate a Retrospective - Facilitation tips